About the Project
Overview: Enhancing AFAC’s Digital Presence for Greater Impact
AFAC, a nonprofit dedicated to providing nutritious food to individuals and families in need, recognized the need for a website that could support their mission more effectively. With a growing audience and evolving needs, AFAC partnered with Stratifi Creative to create a digital experience that enhances user engagement and operational efficiency.
AFAC’s Challenge: A Website that Supports the Mission and Feeds the Arlington Community
AFAC needed a website that could serve multiple audiences, donors, volunteers, and Arlington residents, while reflecting the organization’s credibility and mission. Their old website was outdated, lacked clear navigation, and didn’t fully support the diverse needs of the community it served.
Stratifi’s Solution: A Multilingual, User-Centered Website with Custom Functionality:
AFAC partnered with Stratifi to create a redesigned website that improves accessibility, enhances functionality, and supports their diverse audiences. The website now includes clear navigation, multilingual support, and custom functionality to streamline food donation and grocery distribution.
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Key Features & Benefits of the Multilingual, User-Friendly Non-profit Website Experience
Multilingual, User-Friendly Experience for All Audiences:
The redesigned site features multilingual support in English, Spanish, Vietnamese, Arabic, and other languages, ensuring families can access resources without a barrier to entry. Donors can easily donate food and money, while volunteers can explore opportunities and manage profiles. For Arlington residents, the “Get Groceries” page helps them find local food resources and connect with food assistance services nearby.
Interactive Custom Mapping for Food Donation & Distribution in Northern Virginia
The site integrates an interactive map that allows food donors to enter their zip code and locate nearby donation hubs. For recipients, a separate grocery distribution map helps users visualize nearby grocery locations, improving access to vital resources. This custom functionality streamlines both food donations and grocery distribution, allowing AFAC to efficiently serve its community.
Dynamic Content for Better Engagement:
A dedicated news and updates section keeps the community informed about timely announcements, program expansions, and local milestones. This feature helps AFAC maintain engagement with donors and volunteers; and keep supporters updated on key activities.
Easy-to-Use Volunteer & Donation Pathways:
AFAC’s site provides multiple donation pathways, including financial contributions, fundraising campaign pages, and food drives, offering flexibility for donors. A detailed volunteer section includes online sign-ups, calendars, and program-specific information for both new and returning volunteers, streamlining community participation.
Impactful Storytelling with Data Visualization:
The website is designed with accessibility in mind, making it easy for all users to navigate. Dynamic impact statistics and data visualizations on the homepage showcase AFAC’s reach and the tangible difference they make in the community. Additionally, playful and human-centered illustrations add warmth, reflecting the heart of AFAC’s mission.
