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Establishing a Unique Brand Voice to Stand Out
Branding is about creating a unique identity for your product, service, or organization. A key element of this identity is your brand voice: the personality and tone used to communicate with your audience. Your brand voice should be authentic, consistent, and aligned with your brand mission and vision. It should set you apart from competitors and help you stand out in
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Establishing a Unique Brand Voice to Stand Out
Branding is about creating a unique identity for your product, service, or organization. A key element of this identity is

Branding: How to Create and Maintain a Strong Brand
Let’s talk about something vital for your business. Branding and Brand Management — we want to tell you about what

Tips for Being a Work-From-Home Creative
Working from home as a creative has become an increasingly popular option, offering flexibility and the ability to work in

Why We Are Stratifi and Not Stratify
Have you ever looked at our company name and wondered why we chose Stratifi with an “i” and NOT Stratify

How to Make Your Business Flourish In 2023
Engaging marketing strategies are important for any business, as they help to attract and retain customers, increase brand awareness, and

5 Apps to Supercharge your Productivity as a Marketing Professional
A friend of mine, Matthew Rathbun, recently did an article on Free Mac Menubar Tools for Creatives. As the Technical

Best Design Trends the Stratifi Team Loves from 2022
As 2022 comes to a close, it’s time we reflect and analyze the trends in the design community that captivated

Why Video Content is Important for Your Business in 2023
With the continual rise of social media and trending ways to keep viewers engaged, video has been a leading form

Why UX is vitally important for your business
User Experience (UX) is vitally important for EVERY business, not just big companies. It’s probably even more important for small

Social Media: A Hidden Return On Investment
When it comes to Social Media Return on Investment (ROI), many business owners fail to see the value of posting

Make Your Customer the Hero of Your Brand
In this fast-paced world that’s oversaturated with advertisements, it seems nearly impossible to stand out from the crowd and appeal

WordPress is the best website foundation for your business.
WordPress is really all you need to think about when it comes to choosing a foundation for your business website.